Cricket has been at the forefront of sports, national pride, and marketing for as long as we can remember. The famous Cadbury’s “Kuch Khaas Hai” Ad campaign was at the …
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Can We Confine the Influencer Industry to a Rate Card?
by Team IIGCby Team IIGC 2 minutes readIt’s the creator’s world, and we’re just scrolling through it. 2026 marks a decade of influencers driving social media trends and standards. What started as a handful of creators swearing …
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Indian Influencer Governing Council launches Code of Standards for Influencers, #Admiration to be the new way forward!
by Team IIGCby Team IIGC 2 minutes readIn a defining moment for India’s influencer ecosystem, the Indian Influencer Governing Council (IIGC) has officially launched the country’s first-ever Code of Standards for Influencers. It’s a framework designed to …