The most awaited months of the year are here, and brands are busy lighting up their social media feeds with influencer content. The festive season has been crowned as the…
In the last 5 years, the world around us has changed in many ways. One key change has been the rise of influencers, aka content creators, and how aggressively we…
Indian Influencer Governing Council launches landmark Code of Standards for Consumers – Empowering the digital audience like never before! In its endeavor towards creating a safer and more transparent influencer…
While supporting the court’s decision, Indian Influencer Governing Council encourages open and constructive conversations between brands and influencers. This dialogue can help prevent misunderstandings, address concerns, and promote transparency in…
The Indian Influencer Governing Council‘s Bombay Meet-up, which was held on April 12th, brought together a powerful mix of voices to reflect the changing dynamics of creator economy and the…
In a defining moment for India’s influencer ecosystem, the Indian Influencer Governing Council (IIGC) has officially launched the country’s first-ever Code of Standards for Influencers. It’s a framework designed to…